Core Competencies

Working across multiple sectors

Fashion

Shoes that inspire and capture the spirit of global trends. Vida’s passionate design and marketing teams create boutique fashion footwear to affordable classics that are regularly featured in magazines and worn by celebrities.

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Kids

Award winning design and top market positioning, Vida has a proven track record of excellence in children’s footwear. Balancing the needs and wants of parents with the latest knowledge of healthy foot development.
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Outdoor & Lifestyle

Blending Adventure Designs™ with fashion and comfort is a critical requirement of modern footwear. Vida’s design and creative expertise can take you to the great outdoors in style or in the city with confidence.
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Athletic

Innovation and high-tech manufacturing combine to create Vida’s athletic division. Inspiring people to move with confidence and get the most out of their sport.
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